A Tradition Worth Saving
For 61 years, neighbors have lined the streets of Amesbury to celebrate the joy, wonder, and togetherness of the holiday season.
Today, the parade is organized entirely by volunteers and funded through donations and sponsorships. Without additional support, this cherished community tradition may not continue.
Help us keep the lights shining, the music playing, and the tradition alive for future generations.
Preserving Our Holiday Traditions
The Amesbury Holiday Parade has brought our community together to celebrate for years. From Cub Scouts and Girl Scouts to youth sports teams, our local police and fire departments, local businesses, community organizations, and the beloved Shriners Hospital, the parade showcases the people and traditions that make Amesbury special.
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We begin at Amesbury High School Street (5 Highland Street) and travel through downtown Amesbury, ending at the Market Street rotary where families gather for a community celebration, the famous tree lighting and Santa's arrival aboard an Amesbury fire truck!
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How you can help
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Become a Sponsor
Support the parade while gaining valuable visibility for your business. Sponsorship opportunities provide brand recognition through parade marketing, website placement, social media promotion, event signage, and more.Â
The Amesbury Holiday Parade is organized entirely by volunteers and relies on the generosity of our community to keep this beloved tradition alive. There are several ways you can make a difference:
Make a Donation
Not able to sponsor? Every contribution helps. Whether it's $10, $25, $100, or any amount you choose, your donation helps fund parade operations and ensures this 61-year tradition can continue for future generations.
Be in the parade
Join the fun and become part of the tradition. Sports teams, scouts, arts, music, you name it, we would love to have you in the parade! Community involvement is what makes the Amesbury Holiday Parade so special.
Upcoming Events
Join us at one of our fundraising events throughout the year. Every ticket purchased and every event attended helps raise the funds needed to keep this tradition alive.
Christmas in July
July 26th
Sean Toomey, Owner of Crave is hosting Christmas in July Summer BBQ to raise funds for the parade this year!
Bring all your friends and family - there will be raffles, dunk tank, corn hole, arts & crafts, costumes and live music from AJ Edwards!
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$50 per adult ~ $15 per child (under 15)
Flatbread Fundraiser
November 4th
Order Flatbread pizza on November 4th and a % of every purchase goes towards saving the parade!
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Pictures with Santa
November 22nd
Come get your pictures with Santa at Water Street Cafe.
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MORE DETAILS COMING SOON.